CeMAP 27

Know Your Customer (KYC)

Know Your Customer, usually shortened to KYC, is a key part of financial-crime prevention.

In simple terms:

KYC means knowing who your customer is and understanding the relationship you have with them.

This can include checking:

  • identity
  • address
  • source of funds
  • ownership
  • purpose of the transaction

Therefore, KYC helps firms understand who they are dealing with.

It also helps reduce the risk of:

  • fraud
  • money laundering
  • identity theft
  • other financial crime

Why Does KYC Matter?

Financial firms handle large amounts of money.

As a result, criminals may try to use them.

For example, someone may:

  • use a false identity
  • hide the real owner of money
  • provide fake documents
  • move criminal funds

Therefore, firms need to know more than just a customer’s name.

They also need enough information to understand whether the relationship makes sense.


KYC and Customer Due Diligence

KYC and Customer Due Diligence, or CDD, are closely linked.

However, they are not exactly the same phrase.

A simple way to think about them is:

KYC → Know who the customer is

Meanwhile:

CDD → Carry out the checks needed to understand and verify the customer

Therefore, KYC is the broad idea.

CDD is the practical process used to support it.


Start With Identity

The first question is usually simple:

Who is the customer?

Therefore, firms may need information such as:

  • full name
  • date of birth
  • home address

However, simply writing down these details is not enough.

The information may also need to be verified.


Identify and Verify

These two words are important.

Identify

Find out who the customer says they are.

Verify

Check that the information is genuine.

Therefore:

Identify → Who are you?

Verify → Can we prove it?

This distinction is easy to remember.


A Simple Example

Imagine a customer says:

My name is Sarah Brown.

That identifies the customer.

However, the firm may then check suitable evidence.

For example:

  • passport
  • driving licence
  • electronic identity check

Therefore, the second step verifies the identity.


Proof of Address

A firm may also need to check where the customer lives.

For example, suitable evidence may include:

  • bank statement
  • utility bill
  • council tax document
  • other acceptable records

However, exact evidence requirements can differ.

Therefore, advisers should follow their firm’s process.


Do Not Guess What Documents Are Acceptable

Different firms may accept different types of evidence.

Therefore, an adviser should not simply tell a customer:

Any bill will do.

Instead, the adviser should follow the current list of acceptable documents.

This helps avoid delays and mistakes.


Electronic Verification

Identity does not always need to be checked using paper documents.

Many firms use electronic verification.

For example, systems may compare information against:

  • credit reference data
  • electoral records
  • public records
  • other reliable sources

Therefore, KYC can be carried out digitally.

However, the process still needs to be reliable.


KYC Is More Than ID

A common mistake is to think:

KYC just means checking a passport.

It does not.

Identity is only one part.

A firm may also need to understand:

  • why the customer wants the service
  • where the money comes from
  • who really owns a company
  • whether the transaction makes sense

Therefore, KYC looks at the wider picture.


Understand the Purpose

A firm should understand why the customer is using the service.

For example, a mortgage customer may want to:

  • buy a home
  • remortgage
  • raise capital
  • buy an investment property

That purpose helps create a normal picture of the relationship.

Therefore:

Know what the customer is trying to do.

This can make unusual activity easier to spot.


Source of Funds

Source of funds means:

Where did this particular money come from?

For example, a deposit may come from:

  • savings
  • inheritance
  • sale of another property
  • gift from family
  • sale of investments

Therefore, source of funds focuses on the money used in the transaction.


A Deposit Example

Imagine a buyer has a deposit of:

£50,000

They explain that it comes from:

£30,000 savings

and:

£20,000 gift from parents

That creates a clear starting point.

However, evidence may still be needed.

Therefore, the firm may ask for documents showing where the money came from.


Source of Wealth

Source of wealth is different.

It asks:

How did the customer build their wider wealth?

For example:

Source of funds

£100,000 from sale of shares.

Meanwhile:

Source of wealth

Twenty years of running a successful business.

Therefore:

Source of funds → This money

Source of wealth → Overall wealth

This distinction is important.


Why Do These Checks Matter?

Imagine a customer says their deposit comes from savings.

However, the full amount arrived yesterday from an unknown company.

That does not automatically mean something is wrong.

However, it creates a mismatch.

Therefore, the adviser may need to follow the firm’s process and ask further questions.


Keep Explanations Consistent

KYC helps firms notice when information does not match.

For example:

Customer says deposit came from salary savings

but:

Bank statement shows a large third-party transfer

This may be innocent.

However, it needs an explanation.

Therefore:

Consistency matters.


Beneficial Ownership

Sometimes the customer is a company rather than an individual.

In that case, the firm may need to identify the beneficial owner.

This means the person who ultimately owns or controls the business.

Therefore, simply knowing the company name may not be enough.


A Simple Company Example

Imagine:

ABC Property Ltd

applies for finance.

The firm may need to understand:

  • who owns the company
  • who controls it
  • who benefits from it

Therefore, KYC can involve looking behind the company structure.


Why Beneficial Ownership Matters

Criminals may try to hide behind companies or complex ownership structures.

For example:

Company A

owned by:

Company B

owned by:

Company C

The real person behind the structure may become hard to see.

Therefore, beneficial-ownership checks help identify who is really in control.


Complex Ownership Can Increase Risk

A complicated company structure is not automatically suspicious.

Some businesses are genuinely complex.

However, complexity may increase the need for explanation.

Therefore:

Complex does not mean criminal.

It simply means more understanding may be needed.


KYC and Risk

Not every customer presents the same level of risk.

Therefore, firms often use a risk-based approach.

For example, risk may be affected by:

  • customer type
  • country
  • transaction
  • source of funds
  • ownership structure

As a result, some customers may need more checks than others.


A Lower-Risk Example

Imagine a salaried customer:

  • lives in the UK
  • uses their own savings
  • provides clear documents
  • has a simple mortgage application

The situation may be straightforward.

Therefore, normal checks may be enough.


A Higher-Risk Example

Now imagine a customer:

  • uses a complex company
  • receives funds from several countries
  • gives changing explanations
  • cannot explain the source of money

That creates more questions.

Therefore, further checks may be needed.


KYC Is Ongoing

KYC is not always finished once the customer passes the first identity check.

For some firms and relationships, information may need to be updated.

For example:

  • address changes
  • ownership changes
  • business changes
  • transaction pattern changes

Therefore:

Know the customer at the start and stay alert later.


KYC and Mortgage Advisers

Mortgage advisers may not always carry the same direct legal KYC duties as banks.

However, they still handle information that can reveal possible concerns.

For example:

  • source of deposit
  • identity
  • employment
  • income
  • property details

Therefore, advisers should understand their firm’s process.

They should also follow it carefully.


A Mortgage Example

Imagine Daniel wants a mortgage.

He provides:

  • passport
  • payslips
  • bank statements
  • proof of deposit

However, the bank statements show a large transfer from another person.

Daniel says:

It’s from a friend. Don’t worry about it.

That may be innocent.

However, the source of the money still needs to be understood.

Therefore, the adviser should follow the firm’s process.


Third-Party Deposits

A deposit does not always come from the customer.

For example, it may come from:

  • parents
  • grandparents
  • partner
  • another family member

This may be acceptable.

However, the lender may need to know:

  • who provided the money
  • whether it is a gift
  • whether repayment is expected
  • whether the giver will have an interest in the property

Therefore, third-party funds need clear explanation.


Gifted Deposit Example

Imagine parents give:

£25,000

towards their daughter’s home purchase.

The lender may want confirmation that:

  • the money is a genuine gift
  • it does not need to be repaid
  • the parents do not expect ownership rights

Therefore, KYC and mortgage requirements can overlap.


Identity Fraud

KYC also helps reduce identity fraud.

For example, a criminal may try to use:

  • stolen passport
  • false address
  • another person’s financial details

Therefore, identity checks protect both the lender and the real person whose identity may be misused.


A Simple Fraud Example

Imagine someone applies for a mortgage using another person’s name.

If the fraud succeeds:

  • the lender may lose money
  • the real person may face serious problems
  • the property transaction may be affected

Therefore, identity verification is not just paperwork.

It has a real protective purpose.


Do Not Ignore Document Problems

Sometimes documents do not look right.

For example:

  • names do not match
  • dates do not make sense
  • figures change
  • documents appear altered

Therefore, advisers should not simply accept them because the customer seems trustworthy.

Instead, follow the firm’s process.


Do Not Become an Investigator

However, an adviser should not try to become a detective.

For example, they should not:

  • accuse the customer
  • search private records without authority
  • carry out their own investigation

Instead:

Notice concern

Follow procedure

Escalate where needed

This is the safer approach.


Politically Exposed Persons

KYC checks may also identify a Politically Exposed Person, or PEP.

A PEP is broadly someone who holds, or has held, an important public role.

This may affect the level of financial-crime risk.

However:

Being a PEP does not mean being dishonest.

Instead, additional checks may be needed where the rules require them.


Sanctions Checks

Financial firms may also need to consider financial sanctions.

For example, certain people or organisations may be subject to restrictions.

Therefore, firms may use screening systems to check names.

However, sanctions rules can change.

As a result:

Use current systems and current rules.


Name Matches Need Care

Sometimes a system may flag a customer’s name.

However, two people can have the same name.

Therefore, a match does not automatically mean the customer is sanctioned.

More checking may be needed.

As a result:

A warning is a reason to check, not a reason to assume guilt.


Record Keeping

KYC checks should be recorded where required.

For example, records may show:

  • what was checked
  • what documents were used
  • what questions were asked
  • what explanation was given
  • what action was taken

Therefore, good records create a clear trail.


Why Records Matter

Imagine someone later asks:

Why did you accept this deposit?

The file should help explain the decision.

For example:

Source checked

Evidence reviewed

Explanation matched

No further concern identified

Therefore, good records help show that the process was followed properly.


Keep Information Secure

KYC involves personal data.

Therefore, identity documents and financial information must be protected.

For example:

  • passport copies
  • bank statements
  • addresses
  • dates of birth

This links directly with Page 25 on data protection.

Therefore:

KYC checks must also respect confidentiality and data security.


KYC and Customer Experience

KYC checks can sometimes feel intrusive to customers.

Therefore, advisers should explain why information is needed.

For example:

We need to confirm where the deposit came from because lenders and financial firms have checks designed to prevent fraud and financial crime.

This makes the process easier to understand.

Therefore, clear explanation can improve the customer experience.


Do Not Ask for More Than You Need

KYC does not mean collecting every possible piece of information.

Instead, checks should be proportionate.

Therefore:

Ask for what is needed, not everything that might be available.

This also supports data minimisation.


A Full Mortgage Example

Imagine Priya wants to buy a home.

She provides:

Passport

Confirms identity.

Then:

Bank statement

Helps confirm address and deposit.

Next:

Gift letter from parents

Explains part of the deposit.

Finally:

Supporting evidence

Shows where the money came from.

Therefore, the firm can build a clear picture.

This is KYC in practice.


A Simple KYC Process

Use this sequence:

Identify

Who is the customer?

Verify

Can the identity be confirmed?

Understand

Why are they using the service?

Check

Where does the money come from?

Assess

Does the information make sense?

Record

Keep a clear trail.

This is a useful memory aid.


What Should an Adviser Avoid?

Avoid:

  • accepting unclear information without question
  • making unfair assumptions
  • ignoring document problems
  • collecting unnecessary data
  • trying to investigate crime personally
  • sharing customer data carelessly

Therefore:

Be careful, fair and consistent.


Key Terms to Remember

KYC

Know Your Customer.

CDD

Customer Due Diligence.

Identify

Find out who the customer says they are.

Verify

Confirm the customer’s identity using suitable evidence.

Source of Funds

Where the money used in a transaction came from.

Source of Wealth

How the customer’s wider wealth was built.

Beneficial Owner

The person who ultimately owns or controls an organisation.

PEP

Politically Exposed Person.

Sanctions Screening

Checking whether a person or organisation is subject to financial restrictions.

Ongoing Monitoring

Keeping relevant customer information and activity under review.


Quick Knowledge Check

1. What does KYC stand for?

Know Your Customer.

2. What is the basic purpose of KYC?

To understand who the customer is and reduce financial-crime risk.

3. What is the difference between identifying and verifying?

Identifying means finding out who the customer says they are. Verifying means confirming it.

4. Is KYC only about checking a passport?

No. It can also involve understanding the purpose of the relationship, source of funds and ownership.

5. What is source of funds?

Where the particular money used in a transaction came from.

6. What is source of wealth?

How the customer’s wider wealth was built.

7. What is a beneficial owner?

The person who ultimately owns or controls a company or organisation.

8. Does a complex company structure automatically mean criminal activity?

No. However, it may require more understanding.

9. Should advisers investigate suspicious activity themselves?

No. They should follow firm procedures and escalate where needed.

10. Why are KYC records important?

They help show what was checked and why a decision was made.


Quick Summary

KYC means:

Know Your Customer

The aim is to build a clear picture of who the customer is and why they are using the service.

Therefore, firms may need to understand:

Identity

Address

Purpose

Source of funds

Ownership

Risk

The process can be remembered as:

Identify → Verify → Understand → Check → Assess → Record

Most importantly, KYC is not about treating every customer as suspicious.

Instead, it is about using sensible checks to reduce fraud and financial crime.

For mortgage advisers, the key lesson is simple:

Know who you are dealing with, understand where the money comes from, and do not ignore information that does not make sense.

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